Don’t be surprised if you start noticing a blitz of Toyota advertising between now and March. The company is dumping better than $40 million into a campaign called “Why Not?” Toyota bigwigs say the media push has nothing to do with their recent bad press, especially that coming from the green side of the aisle, […]
Posted on November 5th, 2007 by Shorty
Filed under: business & advertising | No Comments »
If you haven’t heard of carbon capture, here’s how the concept works. We don’t get better at stopping the emissions of carbon dioxide from big sources like power plants, we’ll capture it and store it instead of turning it loose in the atmosphere.
[I can’t think of one expletive or phrase of frustration I can clean […]
Posted on November 3rd, 2007 by Shorty
Filed under: alternative fuels | No Comments »
This little tidbit comes to us via AutoBlogGreen via GermanCarBlog. The World Solar Challenge held in Australia included a division for Greenfleet Technology — alternative fuel vehicles racking up high mileage. You’re gonna love this.
The team driving the Audi A3 TDIe, which is powered by a 1.9 liter four cylinder diesel ticked off the distance […]
Posted on November 1st, 2007 by Shorty
Filed under: alternative fuels | No Comments »